London News
NY-LON in joint marketing campaign
London and New York will move a step closer following the announcement of an advertising deal to boost tourism between the two cities. The two-year deal will involves each city giving the other advertising space – on bus shelters in NYC and on the tube in London. Tourism bodies Visit London and NYC & Co. have also agreed to share best practices and help each other out with events.
Design company creates 3 restaurants for premier London attraction
Hospitality environment and branding consultancy, Path Design, has designed a café and retail store as part of a three-stage catering project for premier London attraction, the Natural History Museum.
London visitors rise but provinces struggle
Occupancy rates increased again for London hotel in May on the back of the attractiveness of cheap Sterling and improved economic outlook. However regional hotels continued to struggle, according to monthly figures released today by PKF Hotel Consultancy Services.Occupancy across London’s hotels increased 1.3% year on year in May, from 81.0% last year to 82.1% this year. Room rate did not do so well, dropping 7.3% to £116.49, as hoteliers looked for ways to attract visitors. As a result, rooms yield fell by 6.4% from £101.77 last year to £95.59 this year.
London hotels demonstrate resilience
London continues to rank alongside Paris and Rome as one of Europe’s top city destinations, having shrugged off the effects of the 2005 terrorist attacks and competition from increasingly popular destinations in Eastern and Central Europe.