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Adventure tourism comes under spotlight at ITB Berlin

Adventure tourism comes under spotlight at ITB Berlin

11 March 2011 Focus

Adventure tours and eco-tourism are among the fastest growing markets in the tourism sector, a trend accurately mirrored by events at ITB Berlin. In the Trends & Events Hall (4.1) a total of 123 tour operators, tourism boards and organisations representing 31 countries are presenting their latest Adventure Eco, Youth Travel and Economy Accommodation products.