Fitur 2026 News Page 4
FITUR Woman calls for female talent to be recognized in tourism decision-making
Participants in the forum, organized by FITUR together with Women Leading Tourism, say that for tourism growth to be sustainable and competitive, it must also be inclusive. One in three new jobs created worldwide in the coming years will be linked to tourism, a sector in which women make up 54% of the workforce.
FITUR Sports confirms that the synergy between tourism and sports is key
The fourth edition of FITUR Sports opened yesterday as part of the International Tourism Fair, running from January 21 to 25, consolidating its position as an international meeting point for sports tourism professionals. Organized by IFEMA MADRID in collaboration with AFYDAD, the section will focus over three days on outdoor sports, competitive sports and sporting events, and Sports Business Travel, with a strong focus on the professional business.
International attendance boosts visitor numbers on FITUR 2026’s opening day
The International Tourism Trade Fair (FITUR) started its first day with 52,000 professional visitors, 55% of them from overseas. The tourism industry marked the start of FITUR 2026 with a minute’s silence, paying tribute to the victims of the recent railway accident that shocked the country.
FITUR 2026: Stephany Mena, gerente de Mercadeo del Instituto Hondureño de Turismo (IHT)
Interviewed by Justin Cooke