Amadeus has deepened its partnership with Singapore Airlines, with the airline signing up for the full suite of Amadeus Revenue Management solutions. This will provide the airline with the necessary platform to future-proof its revenue management capabilities, allowing the carrier to react more nimbly in the face of a rapidly evolving landscape. A changing landscape requires a revolutionary approach.

Ensuring a stable and safe load control – or in other words, that the weight and balance of the aircraft is optimised – is one of the main operational challenges airlines face. Load control plays a vital role in increasing efficiency, on-time performance and reducing fuel costs. And so with this in mind, Lufthansa Group and Amadeus have reached an agreement that will see the group’s airlines adopt Amadeus Altéa Departure Control Flight Management, starting with Lufthansa, Swiss International Air Lines, Brussels Airlines and Lufthansa Cargo.

Amadeus has bolstered its commercial approach in the UK with the recent appointment of Kevin Myhill to head of corporate direct, and Liz Emmott to head of sales. Myhill and Emmott are both based at Amadeus UK’s head office at Gatwick Airport.

Amadeus and Virgin Australia have signed a new multi-year agreement, extending their longstanding partnership. The new agreement provides Amadeus travel agents with worldwide continued access to Virgin Australia’s full range of fares, seats and schedules under the same conditions as that offered through all other channels.

Amadeus has reached an agreement with LATAM Airlines Group for global distribution services. Opening new routes and reaching partnership deals with other fellow carriers is a big part of a network expansion strategy, but it is just as crucial to ensure that new content is made available to the widest possible customer base. With the full content agreement in place, travel agencies subscribed to the Amadeus system will have access to all of LATAM’s flights and other services.

Amadeus is launching Selling Platform Connect today in the UK. The world’s first fully online GDS booking and fulfilment platform has a number of key benefits including allowing real customisation and localisation capabilities to meet each business’ specific needs, both in the front and back office. It can also be standardised across an organisation’s entire network.