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Uniworld unveils unique rail partnerships with new brochure

Uniworld unveils unique rail partnerships with new brochure

Uniworld Boutique River Cruises is launching The World’s Greatest River and Rail Journeys.

The company’s first ever standalone brochure showcasing an incredible collection of land, river and rail journeys, it seamlessly combines the elegance of its luxury river cruises with the romance and adventure of rail travel.

Through carefully selected partnerships with some of the world’s best train providers – Golden Eagle Luxury Trains in Europe and the Maharajas’ Express in India - Uniworld is offering curated and fully guided holidays that ensure its customary unparalleled standards of comfort, style, guest service and local experiences throughout.

The new brochure comes on the back of recent research indicating that 73 per cent of Uniworld guests are interested in luxury rail travel, coupled with an overall increase in the length of holiday being booked with Uniworld and exponential growth in its long-haul portfolio, with each long-haul trip comprising a combination of luxury land and river.

Chris Townson, managing director of Uniworld Boutique River Cruises, UK and Europe, said: “We’re marketing in a totally different way, and it’s working, so we’re hoping that agents will recognise this huge opportunity.

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“We have an incredibly high proportion of repeat guests who trust us with their holiday, and increasingly want to go deeper into the destinations we visit, seeing and experiencing more.

“We’re catering to that demand by adding to our collection of extraordinary rail, river and land journeys, staying in the most iconic hotels and on board the most luxurious river ships and trains in the world.

“We’re also helping our agents to adapt to this shifting mindset by providing standalone collateral and supportive, tailorable assets.

“In addition, we are running a series of events with our rail partners as guest presenters, so that agents come away with the knowledge and inspiration to sell the perfect bucket-list trip to their clients.”