Starwood Hotels Worldwide, now part of Marriott International, has announced it will open W Algarve in 2018 on Portugal’s stunning sun-kissed Algarve coast. 

Developed in partnership with Nozul Algarve, the vibrant oceanfront oasis will overlook the breath-taking coastline and the beckoning waters of the Atlantic Ocean. 

The debut will mark the third W Escape in the Europe, a newly created portfolio of W Hotels located in ski, sand and entertainment destinations around the world.

“This beachfront paradise is the perfect backdrop for the W brand’s tone-setting design, signature cocktail culture and dynamic spirit,” said Anthony Ingham, global brand leader, W Hotels Worldwide.

“Located on one of the most stunning stretches of coastline in the world, W Algarve will embody everything a W Escape should be – breath-taking and bold with a healthy dose of revelry.”

The hotel will offer 134 stylish guest rooms and suites, including two Extreme WOW Suites, the W brand’s reinterpretation of the Presidential Suite.

Guests and locals will enjoy relaxing at one of W Algarve’s three beautiful beaches or sipping a cocktail at the glamorous WET deck pool, which is set to become the most sought-after place to mix and mingle with stunning views over the Atlantic Ocean.

W Algarve will offer a range of cocktail and culinary experiences from the W Living Room, the W brand’s energetic spin on the hotel lobby, to sought-after restaurants and dynamic destination bars.

These new venues are set to reignite the Algarve’s dining scene with the brand’s bold twist on contemporary cuisine.

W Algarve will also cater for those who need to mix a little work with play, offering two ultra-modern meeting rooms to elevate any meeting from ordinary to extraordinary.

For those looking for a permanent home on Portugal’s golden coast, Nozul Algarve, will offer 81 W-branded Residences for purchase, featuring one, two and three bedroom units with spectacular ocean views.

The W-branded beachfront Residences in the Algarve are the first in Europe offering owners access to all W amenities and services, including preferred dining reservations and seating at the hotel’s restaurants, bars and lounges.