Sprackett will take up the role of PR manager UK and Europe for Tourism New Zealand

Tourism New Zealand has appointed Rachel Sprackett to the role of PR manager UK and Europe.

Sprackett has nine years of public relations experience behind her and previously held the role of press officer UK and Europe at Tourism New Zealand.

A graduate from the university of Manchester, Sprackett was a publicist at Rough Guides and DK Travel for five years before making her move over to Tourism New Zealand.

Having worked at Tourism New Zealand for over four years, she is no stranger to the land of the long white cloud.

Tourism New Zealand has also announced the appointment of Arnna Conroy to the key role of regional marketing communications manager UK and Europe.

Originally from Auckland, Conroy joins Tourism New Zealand following seven years at Spark Telecommunications as a senior online marketing manager where she led the brand, content and communications teams.

She commenced her role at Tourism New Zealand on June 20th with a few weeks in the Auckland office before moving to London.

Pip Casey, regional manager UK and Europe added: “We’re delighted about the two new appointments in the Tourism New Zealand London office.

“Rachel and Arnna’s destination knowledge and first-hand experience of the country make them the perfect candidates for the roles and proud ambassadors for New Zealand.”