Placing its bet on a mix of equestrian murals, vibrant racing colours and textured vinyl is the new ibis Styles Reading Oxford Road, which has just opened in the heart of Reading.
A lively collage of the area’s colourful local culture and inspired by the liveliness and excitement of nearby Ascot and Newbury Racecourses, guests are invited to saddle up and experience the thrill and charm of the races.
The hotel’s design pays tribute to vivid scenes of unmissable racing, crazy hats and colourful headpieces.
Ibis Styles is the boutique budget brand from the ibis family. While ibis budget and ibis Hotel offer standardised features, fixtures and fittings, the ibis Styles brand offers guests all the fun and personality of a boutique property, with the quality assurances of a large and well-established brand.
Each ibis Styles hotel boasts its own distinct design and character, great location and ‘all-inclusive’ offers.
Inge Van Ooteghem, senior vice president operations economy and budget hotels, commented: “Whether here for ladies day, a gentlemen’s jaunt or for some family fun, we hope guests will be excited by the hotel’s quirky design scheme, which stylishly captures the atmosphere of the races.
“We’re also perfectly located just a brief canter away from LEGOLAND Windsor, Thorpe Park and the Reading Festival.
“The arrival of ibis Styles Reading Oxford Road follows our recent openings in UK destinations including Haydock, Birmingham and Crewe, with more properties in the pipeline over the coming months.
“Ibis Styles is a growing economy brand which places style, character and comfort at the heart of the experience.
“With its eclectic design and great quality, we believe ibis Styles Reading Oxford Road will be a safe bet for leisure and business travellers alike!”
Each of the hotel’s 97 bedrooms are kitted out in one of two ‘stable’ colourways.
Open your blinkers and take in a mix of stylish colours and fabrics from a zesty mix of lemons, limes and sky blue to trendy grey and magenta.