Gulf Air has appointed Vincent Coste to the role of chief commercial officer.
Coming with a wealth of aviation business experience, Coste has spent 25 years in various commercial roles with airlines in the Americas, Europe, Middle East and Africa.
He joins Gulf Air from his recent post as chief commercial officer in Kenya Airways where he spent the last two years stimulating the commercial operations of the airline and establishing a new business model for greater commercial benefits.
Coste joins Gulf Air at a significant time in the airline’s history.
The airline’s executive management has defined 2018 as the #YearOfChange as it involved many changes to the business such as new brand, new livery, new fleet, new uniform, new destinations and a new strategy.
By end of 2018, the airline will receive five Boeing 787-9 Dreamliners and one Airbus A320neo aircraft.
The new and highly anticipated fleet entry, the airline’s Boeing 787-9 Dreamliner, serves Gulf Air’s double daily London Heathrow service and five weekly flights to Casablanca, offering increased capacity and enhanced, superior on-board products and services.
Last summer, Gulf Air has launched direct flights to six new destinations with flights to Bangalore and Calicut in India, Alexandria and Sharm El Shaikh in Egypt, Casablanca in Morocco and Baku in Azerbaijan.