Viceroy Hotel Group has revealed the appointment of Mark Griffiths to the role of regional vice president and managing director at Yas Viceroy Abu Dhabi.

Griffiths will be responsible for overseeing the daily operations of Viceroy’s flagship Yas Viceroy Abu Dhabi as well as the group’s upcoming openings including Viceroy Palm Jumeirah Dubai, Viceroy Princes’ Islands Istanbul, Viceroy Jumeirah Village Dubai and Viceroy Algarve.

With over 26 years of experience in the luxury hospitality world, Griffiths joins from Kempinski Hotels where he served as senior vice president operations – Middle East & Africa with overall responsibility for the region’s 23 operating and pre-opening hotels.

Commenting on his appointment, Griffiths said: “With Viceroy Palm Jumeirah Dubai and Viceroy Princes’ Islands Istanbul due to open next year, it is a thrilling new chapter for the Viceroy Hotel Group.

“I am delighted to be a part of it and look forward to growing the group’s presence across the region, forming strong relationships with owners and leading the dynamic teams to ensure outstanding guest experiences.”

Prior to joining Kempinski Hotels, Griffiths was the general manager of Jumeirah Messilah Beach Hotel & Spa, spearheading the opening of the Kuwait property.

Anton Bawab, regional president of Viceroy Hotel Group commented; “We are delighted to have Mark join Viceroy Hotel Group.

“He brings with him a deep understanding of the region as well as a passion for delivering an unparalleled luxury guest experience, leading and inspiring his teams to do the same.

“With the launch of two new hotels in Dubai and Istanbul next year, it is a very exciting time for Viceroy.

“I am confident that his dynamism and creativity will ensure we continue to exceed our guests expectations.”