Destination Marketing Association International (DMAI) announced today that Regatta Travel Solutions has joined the association as one of its elite Alliance Partners.

Regatta provides destination marketing organizations (DMOs) a new, highly advanced technology that harnesses the internet to deliver bookings to hotel, villa and activity partners, coupled with the latest online marketing tactics.  This powerful solution has brought impressive results to Regatta’s existing DMO clients and reduced the cost of distribution for their suppliers.

“We look to our business member community to help DMOs find new solutions. For that reason, we are extremely proud to have Regatta join our fold as an Alliance Partner,” said Michael D. Gehrisch, DMAI President & CEO. “Regatta has a proven track record and is passionate about providing innovative solutions for DMOs. We believe they will do great things in the destination marketing industry space, and we look forward to being a part of that.”

“This is a great day for Regatta,” commented Ashwin Kamlani, President of Regatta Travel Solutions. “The days of DMOs taking a passive role as a source of revenue to their destinations are over. We are committed to helping destinations take a much more proactive role in driving reservations to their suppliers. The combination of our technology and marketing expertise yields measurable results never seen by DMOs until now.”

DMAI’s Alliance Partner status is reserved for a select group of service and product providers that provide valuable resources to DMOs and make a significant investment in the destination marketing industry.