InterContinental Hotels Group
(IHG) today
announced that it has added a new convenience functionality to its Web
sites, making it easier for Priority Club Rewards members to book travel
for coworkers, friends, family or authorize other Priority Club Rewards
members to book travel for them.For corporate, small group, or casual trip planners, Travel Arranger makes
it possible for a Priority Club Rewards member to give permission to
another member to make reservations on their behalf. By enabling Priority
Club Rewards members to designate a trip planner to access their account,
the trip planner no longer has to use his own Priority Club Rewards
account or remember booking preferences and personal information when
making hotel reservations for others. The traveler’s preferences are
available to the designated trip planner so they can easily book what the
traveler wants. Travel Arranger was launched in early September on the
PriorityClub.com Web site and already has thousands of Priority Club
Rewards members registered for this service.

“We are constantly working to improve our program with innovative
technology and features that provide real value to our members,” said
Steve Sickel, senior vice president, Loyalty Marketing, IHG. “Many of our
members don’t personally schedule their travel, so Travel Arranger will
allow greater convenience and assurance that their specific preferences
will be taken care of.”

Travel Arranger is available via the Priority Club Rewards Web site. Trip planners may make reservations at any of IHG’s 3,500 hotels worldwide, including InterContinental Hotels &
Resorts, Crowne Plaza, Hotel Indigo, Holiday Inn, Holiday Inn Express,
Staybridge Suites and Candlewood Suites hotels.

“Our goal is to make it ever easier and more convenient for guests to book
their own travel using our direct Internet channel. Now with Travel
Arranger, we’ve made our Web sites more useful than ever to an important
customer segment - those guests who do not make their own travel
arrangements, but who have others make arrangements for them. Even without
marketing the service, we have seen a tremendous amount of interest and
activity almost from the first hour the service was launched,” said Eric
Pearson, senior vice president, Global E-commerce, IHG.
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