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Cendant TDS Appoints New Enterprise Sales team

Cendant Travel Distribution Services (TDS) has announced additions to the enterprise sales team.  The new appointments include Joseph Flynn, Debra Taube, Gregory Hopkins, Graham Bray as regional vice presidents and Christine DeZarn as director, Technical Sales.  In these roles, Flynn, Taube, Bray and DeZarn will be responsible for new business development in Europe, Asia Pacific, Africa, the Middle East and the Americas.  The TDS enterprise sales team sells a diverse range of travel distribution solutions to the hospitality industry through its numerous well-known brands.

An industry veteran, Joseph Flynn is responsible for selling enterprise solutions in North America.  He has worked in sales in the hospitality technology business for more than 13 years.  Prior to joining TDS, he worked for Hotel Information Systems, Inc. (HIS), a wholly-owned subsidiary of MAI Systems Corporation.  Flynn is based in Boston.


With her extensive sales experience, Debra Taube is charged with selling enterprise solutions throughout North America.  Prior to joining TDS, Taube was vice president, business development and marketing for TravelWerx, a provider of CRM technology for the travel and hospitality industry.  Previously, Taube held sales positions of increasing responsibility at American Express, Carlson Wagonlit and Thomas Cook.  Taube is based in Detroit.



Gregory Hopkins is responsible for enterprise solutions in the United States. Previously, he worked for Wayport, Inc., a leading provider of high-speed Wi-Fi, and for SynXis, where he served as national sales director. Hopkins is based in Miami.


With a wealth of operational and sales experience within the hotel industry, Graham Bray is in charge of enterprise solutions for Europe, the Middle East and Africa (EMEA).  He joins TDS from Pegasus Solutions, a reservations-related technology and services provider to the hospitality and travel industry, where he served as director of sales, EMEA.  Bray is based in London.


Additionally, Bray co-founded Mirror Image Communications (MIC) and launched the Total Distribution System, a real-time B2B distribution system, automating the complex leisure accommodation bookings process.  He has held various operational and sales roles for major hotel brands including Forte & Le Meridien, Thistle, Holiday Inn and Protea Hotels in South Africa.


With a background in travel agency management and airline industry experience, DeZarn is responsible for global technical sales, focusing on the support of the online distribution channel.  Prior to joining TDS, DeZarn was with Galileo International for nine years, serving in a sales capacity for technical product lines within the travel industry.  DeZarn is based in Denver, Colorado, U.S. 


The new members of the enterprise sales team report to Andy Hermo, vice president, enterprise sales, TDS.  Hermo manages strategic development for TDS’ hospitality customers.


“This new sales team is comprised of a dynamic and experienced group of executives, who will further enable us to answer all the needs of our growing and diverse base of customers.  Furthermore, by combining their expertise with the right solutions, we can assist our leading hotel clients in significantly growing their business,” said Andy Hermo, vice president, enterprise sales, TDS.