Avis Budget Group, Inc. wraps up its eight-week bus tour across North America at the Company’s Parsippany headquarters. Designed to celebrate the contributions of employees and to thank customers for their business, the “Rolling Pride Rally” visited 87 Avis and Budget locations in the United States and Canada, traveling 22,000 miles, and meeting with thousands of employees. Stops featured addresses by members of the Avis Budget Group senior leadership team, appearances by special guests and charitable donations as well as employee and customer giveaways.
The Avis Budget Group Rolling Pride Rally is a component of the Company’s “Customer Led, Service Driven” initiative, a key component of Avis Budget’s strategic growth plan. This initiative helps ensure that Avis Budget team members view all aspects of the customer experience through the eyes of the customer to deliver a level of service that exceeds the specific needs and preferences of Avis and Budget customers. Utilizing a cross-functional Customer Led Experience team, the Company evaluates and enhances processes that help drive customer satisfaction, including reservations, face-to-face customer interactions, written communications, billing, claims and employee training.
As part of the Parsippany festivities, Ronald L. Nelson, chairman and chief executive officer of Avis Budget Group, presented New Jersey First Lady Mary Pat Christie with a $10,000 check for New Jersey Heroes. Founded by the First Lady, New Jersey Heroes recognizes and celebrates the work done by individuals and non-profit organizations across the Garden State.
“I’m very proud to have the opportunity to showcase some of New Jersey’s amazing and inspiring residents, who through their selfless commitment to their neighbors and their communities, are helping to make the Garden State a better place,” said Mrs. Christie. “With strong private sector partners like Avis Budget Group, New Jersey Heroes will continue to encourage, recognize, and support how ordinary citizens and organizations are truly making a difference in their own distinctive ways.”
“As a dedicated corporate citizen, we have a responsibility to address the needs of our employees, customers, and the community at large,” said Tom Gartland, president, North America, Avis Budget Group. “The Rolling Pride Rally has allowed us to do all three, and has inspired and energized employees to help us better serve Avis, Budget and Budget Truck customers across North America.”