As part of its drive to further improve passenger convenience and online experience, Air Arabia, the first and largest low-cost carrier in the Middle East and North Africa, today unveiled its new website.

Equipped with a number of features intended to make flying with Air Arabia even more pleasant experience, the new website provides quick and easy guide allowing passengers to plan and book at the convenience of their fingertips.

The homepage of the new website contains readily visible banners to Air Arabia’s monthly promotions such as ‘hottest flights’ and ‘most popular places,’ which provide a combination of special flight rates, offering significant savings when booking at any given time.

These offers are exclusive for online bookings.

The new modern design, look and feel of the website and its user-friendly interface also allow passengers to have quick and easy access to most important travel information such as check flights, purchase air tickets, online check-in, view reservations, change flights, seat selection, pre-book baggage, and many more.

The new website also offers a comprehensive destination guide highlighting important information about each city that Air Arabia flies to.

Furthermore, the new state-of-the-art website uses latest cutting edge technology features that not only makes the website faster to browse, but also supports visitors with smart and rich help tools that makes the information personal and geographically relevant as well as provides location-specific offers.

Speaking of the new website, Adel Ali, group chief executive, Air Arabia, said: “At Air Arabia, we strive to listen to our passengers, and improve the level of service we offer to our ever growing customer base.

“The enhanced design and features of the new website are aimed at serving three different categories of customers: those who know where they seek to travel; customers who wish to receive information or help once they decided the destination; and lastly those who need advice to identify a destination they would like to travel.

“The new website has taken into considerations these requirements, and we are confident that our customers will find significant value in the new website while they continue to avail our value for money offerings.”

Currently offered 8 languages, English, Arabic, French, Russian, Spanish, German, Italian and Turkish, the new website will see addition of more languages in the months to come.

The launch of the new website comes shortly after Air Arabia unveiled its mobile website, accessible from any smart phone, as well as its iPhone app that is available for free in the Apple Apps store.