Focus Page 350

Expedia and Choice Hotels: Spencer Has His Say

In Part Two of our Ghosts of the Internet Past interviews, we caught up with former Expedia executive Spencer Rascoff. Spencer is now the Chief Operating Office of real estate website Zillow.com but was ran hotel supplier relations during the IHG/Expedia stand-off six years ago

Choice Hotels and Expedia: Former IHG Exec Jim Young Strolls Down Memory Lane

As we discussed earlier, all of the relevant parties to the last major public flare-up between an OTA and a major brand (Expedia and IHG) have moved on to new challenges. However, we’ve tracked the two key witnesses down, and they both have agreed to discuss the current situation between Choice and Expedia.

This could be messy – Nuts & Bolts of the Travel Promotion Act

The Travel Promotion Act (S. 1023 & H.R. 2935), having been passed by both the US Senate and the House, is on the verge of being enacted into law, awaiting the formalities of one more vote and the President’s signature.

Twitter Lists: Don’t be Greedy, Be Picky

The newest marketing opportunity presented by Twitter is Twitter lists. The new tool makes it easy to create lists of people you are following and to share those lists (if desired) with others.

U.S. Online Travel to Outshine All Other Travel Sectors in 2009

U.S. Online Travel Market to Decline in 2009, but Outperform All Other Distribution Channels

Where is the Apple of Online Travel?

The title of the latest column by Forbes Publisher Rich Karlgaard in Digital Rules is called “Will the entrepreneur boom miss the U.S.?” He writes about some similarities between the crash and recovery in the 1970’s and the situation today, but what is more interesting is his comment that what otherwise was a dismal decade was saved by innovation and entrepreneurship, marked by such significant start-ups like FedEx, Genentech, Southwest Airlines, Apple and more.

Google Maps Navigation: The First Killer App for Android 2.0

This is a definite advantage over the expensive iPhone apps. It’s unlikely to show up there, I guess but maybe some inexpensive competitive product.

Olivier Blanchard Basics Of Social Media ROI

This is one of the best presentations I’ve found addressing the perennial question of ROI when it comes to social media.

Best Western Makes the Same Expedia Choice?

Hotel News Now has an interesting story describing the recent Best Western owners meeting. According to the story, Dorothy Dowling, Best Western’s SVP of Marketing and Sales asked the members in attendance if they would be willing to join Choice in the fight against Expedia by pulling their hotels from the site.

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