U.S. Online Travel Market to Decline in 2009, but Outperform All Other Distribution Channels
The title of the latest column by Forbes Publisher Rich Karlgaard in Digital Rules is called “Will the entrepreneur boom miss the U.S.?” He writes about some similarities between the crash and recovery in the 1970’s and the situation today, but what is more interesting is his comment that what otherwise was a dismal decade was saved by innovation and entrepreneurship, marked by such significant start-ups like FedEx, Genentech, Southwest Airlines, Apple and more.
This is a definite advantage over the expensive iPhone apps. It’s unlikely to show up there, I guess but maybe some inexpensive competitive product.
This is one of the best presentations I’ve found addressing the perennial question of ROI when it comes to social media.
Hotel News Now has an interesting story describing the recent Best Western owners meeting. According to the story, Dorothy Dowling, Best Western’s SVP of Marketing and Sales asked the members in attendance if they would be willing to join Choice in the fight against Expedia by pulling their hotels from the site.
Bing was supposed to be the new black. Bing + Yahoo! search deal + Farecast integration + new mapping was supposed to = a revolution in search engines for Microsoft (excuse me.. not a search engine.. a discovery engine).
Virgin America has launched a new program via email tonight that offers members of Elevate, Virgin’s Frequent Flyer program, 20% off their next flight.
Priceline.com launched a cool new iPhone application today that not only functions well but is also really fun.
I have been mulling over my relationship with Qantas. I have just achieved life time Gold status with them while also qualifying for my ninth year in a row as one of their Platinum fliers.
How much of your business is yieldable? And how much of your business in non-yieldable? Or how much of your business allows you to really apply revenue management?
Ninety years ago, Ellsworth Statler, father of the modern hotel industry, was quoted as saying “There are three things that make a hotel famous – location, location, location.”
“Everything is related to everything else, but near things are more related than distant things.”