The city of Johannesburg is poised to add another feather to its illustrious business cap when it steps up to host the 2010 Hospitality Investment Conference Africa. The move reflects the City of Gold’s fast-growing reputation as the business capital of Africa with 19 new hotel openings in the past two years, plus a host of infra-structure upgrades.
In the wake of a lively winter season when Joburg revelled in its role as the principal host of the 2010 Football World Cup, the Joburg Tourism Company is set to sustain the positive momentum with lively spring and summer promotional campaigns, entrenching the city as a leading year-round global destination for business and leisure tourism, sporting, music, cultural and lifestyle events.
Johannesburg is leveraging the huge success of hosting the World Cup to continue developing its tourism potential. Breaking Travel News looks at what the City of Gold is doing to keep the momentum going.
Alexandra, “the Mother of all Townships”, holds a treasured place in South Africa’s apartheid history. Breaking Travel News visited there as part of Fifa’s Football for Hope Festival.
In interview with Lindiwe Kwele, CEO Johannesburg Tourism (JTC) at the launch of the ‘Football for Hope’, Tourism Legacy project, July 2010
Youth was the star of the second day of World Sport Destination Expo as a group of students from Alexandra township, Johannesburg, were rewarded for their successful work as tour guides during the World Cup.
Lindiwe Mahlangu-Kwele, CEO, Johannesburg Tourism Company (JTC) - opening speach at World Sports Destination Expo, Johannesburg, 2010
Lindiwe Mahlangu-Kwele, CEO, Johannesburg Tourism Company (JTC)
With the FIFA World Cup 2010 sparking into life during the second week, Johannesburg Tourism Company has taken the opportunity to spread the magic of this unique event by inviting Kenya Tourist Board to town. In a joint conference at World Football House yesterday, the pair celebrated this truly African spectacle.
The FIFA 2010 World Cup was given an added sprinkling of glamour today when 32 Miss World finalists, plus the reigning Miss World herself, were among the VIP guests at the launch of SABC’s new studios in Johannesburg’s Sandton Convention Centre.
As the CEO of Johannesburg Tourism Company, Lindiwe Mahlangu-Kwele is providing the key link between sport and tourism at this summer’s FIFA 2010 World Cup. On the eve of the World Cup, what does has the City of Gold have planned as the hub of the world’s greatest football tournament?