At a press conference held during IPW—a leading generator of US inbound international travel—in Orlando, Florida, NYC & Company announced new and future destination updates and initiatives, underscoring New York City’s unparalleled vibrancy, diversity and welcoming spirit. Fred Dixon, NYC & Company’s president and CEO predicted that by year’s end, the City will recapture over 80 percent of its record 2019 visitation levels, as the tourism industry recovers and as New York City once again proves its resilience and indomitable spirit.
Travel agents and tour operators will be able to accommodate travellers in even more parts of the world as GTA puts more than 4,000 Hilton Worldwide properties in 90 countries onto its online booking platforms.
Denver is to host the largest international travel trade show, United States Travel Association’s International Pow Wow, in May 2018. IPW is the US travel industry’s premier international marketplace and the largest generator of travel to the country.
Destination DC, the official destination marketing organisation for Washington, DC, joined the U.S. Travel Association today to announce that Washington, DC has been selected as the host city for International Pow Wow (IPW), the travel industry’s premier international event, in 2017. The four-day global marketplace for buyers and suppliers of travel products and services is expected to attract more than 5,500 delegates to Washington, DC, June 3-7, 2017.
Brand USA has unveiled the first-ever comprehensive marketing campaign from the United States during a press conference at International Pow Wow, the largest travel trade show in North America. The campaign showcases the diversity of experiences available in the United States in a fresh and unexpected light, inviting visitors to ‘Discover this land, like never before’.