In the past few years, South Africa has considerably raised its profile as a world-class host of international sports events, from the 2003 Cricket World Cup to the 2010 Confederations Cup and, of course, the 2010 FIFA World Cup. Still riding the crest of the 2010 wave, South Africa now hopes to become a first-choice destination for sports events - hosting Sports & Events Tourism Exchange as an important first step in ensuring it continue its hosting successes.
Johannesburg’s position at the epicentre of an incredibly successful World Cup gave its tourism industry not only something to celebrate but also a strong legacy to build upon. The City of Gold also serves as a blueprint to Russia and Qatar – two emerging destinations also hoping to full off World Cup glory.
Mobile internet technology came of age at this year’s World Cup in South Africa, with sites such as capetown.mobi, joburg.city.mobi, pretoria.mobi. How will the newly-announced hosts of the 2018 and 2022 World Cup, Russia and Qatar, benefit from mobile internet communication?
A ground-breaking new partnership has been formed between the Johannesburg Chamber of Commerce and Industry (JCCI) and the African Bureau of Conventions, aimed at ensuring maximum economic growth of Johannesburg, as well as enhanced membership opportunities to local and regional businesses.
Analysis by Deloitte reveals that revenue per available room (revPAR), a key performance indicator for the hotel industry, jumped 121.7 percent to ZAR1,099 in South Africa during the month of June, compared with the same period last year, when it became the first African nation to host the FIFA World Cup.
A recent survey of Hotel Managers in South Africa by Horwath HTL, the World’s largest firm of hotel consultants, shows that they are optimistic about growth continuing after the World Cup.
Johannesburg is leveraging the huge success of hosting the World Cup to continue developing its tourism potential. Breaking Travel News looks at what the City of Gold is doing to keep the momentum going.
Visa transactions by international visitors in South Africa during the 2010 FIFA World Cup rose 70 percent to $312m, as the payments giant marked its first ever sponsorship of the football tournament.
Spain’s World Cup victory could be just the tonic that the country’s battered tourism economy needs to return it to its glory days, according to the UNWTO.
By hosting the World Cup, South Africa has proved during that it possesses all the credentials to compete with the best in the world, President Jacob Zuma said at a closing press conference in Johannesburg. He also praised FIFA president Sepp Blatter for putting his faith in the country’s ability.
Alexandra, “the Mother of all Townships”, holds a treasured place in South Africa’s apartheid history. Breaking Travel News visited there as part of Fifa’s Football for Hope Festival.