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Welcome to the new era of purpose – why we should care?

Welcome to the new era of purpose – why we should care?

21 June 2019 Focus

‘Purpose’ seems to be on everyone’s mind – again. Is it merely a hype and academic quibble? Or is it a real game changer in driving brand equity, credibility with customers and inspirational connection with your employees? Peter Baumgartner, senior strategic adviser at Etihad Aviation Group, investigates.

Etihad Airways offers free stopover in United Arab Emirates

Etihad Airways offers free stopover in United Arab Emirates

Etihad Airways is extending its free Abu Dhabi stopover campaign to the end of the year due to the popularity of the special offer in its opening month. Travellers flying through the capital of the UAE with the airline are invited to enjoy a free two-night hotel stay to break up their journey and explore the city’s vibrant and diverse attractions.