Atta News

The newly appointed ATTA CEO Jon Danks and ATTA Chair Nick Aslin meet with Tourism Ministers
In a truly unique moment of collaboration, the newly appointed ATTA CEO Jon Danks and ATTA Chair Nick Aslin met with the Honourable Ministers for Tourism for Malawi, Zimbabwe and Zambia at the end of the second day of Indaba 2023, held in Durban, South Africa.

Jeffery appointed chair of African Travel & Tourism Association
Leading responsible tourism campaigner and industry expert Fiona Jeffery has been appointed new chair of the African Travel & Tourism Association, succeeding Julian Edmunds.
Atta strengthens connections across tourism industry
Atta ~ The African Travel and Tourism Association has announced two new board appointments, Fiona Jeffery OBE as Industry Relations Director and André Laget as Latin American Director.

Conservation and Economic freedom policies key to sustainable adventure tourism
This year’s Adventure Tourism Development Index (ATDI), published by The George Washington University, the Adventure Travel Trade Association (ATTA) and Vital Wave Consulting reveals that Switzerland and New Zealand topped the rankings on sustainable adventure tourism for developed nations while Chile ranked first in the category among developing nations for the first time. According to the index, three new countries moved into the top 10 developing nations list, including Poland, Hungary and South Korea.

Newly formed world indigenous tourism alliance
Networking, cooperative marketing and collaboration serve as the driving forces behind increased participation in the Adventure Travel Trade Association’s (ATTA) Association Partnership Program, which today announced the addition of five new members, including the global body representing indigenous tourism interests.

Hanisko named ATTA’s first senior marketing post
For the first time since its 2005 re-launch, the Adventure Travel Trade Association (ATTA), a trade organization encouraging responsible tourism development worldwide with more than 800 businesses and tourism organization members across 82 countries, has introduced the new post of Vice President of Marketing & Communications.

ATTA expands membership benefits
With the expertise of attorneys Mona McPhee of McPhee Law Office, and Chun Wright of the Law Office of Chun T. Wright, PLLC, the Adventure Travel Trade Association (ATTA) added to its expanding member benefits portfolio a series of company and customer legal templates and tip sheets.

ATTA appoints new Public Relations contact for North America
The Adventure Travel Trade Association (ATTA) announces its new public relations contact for North America, Jennifer Hobson, Principal of JLH Media. Hobson, whose company is based in Santa Fe, will serve as the main point of contact for all media relations in North America and will focus on consumer media outreach regarding the ATTA and the adventure industry on the whole.