Starwood Hotels & Resorts Worldwide, Inc., and its destination sensation brand, Aloft Hotels, today announces the signing of Aloft Liverpool. Created to shake up the staid and traditional mid-market hotel sector, Aloft is redefining the category by delivering urban-influenced, modern and vibrant design and a social guest experience at an affordable price point. Located on the famous North John Street in the city’s heritage centre, Aloft Liverpool will mark the entrance of Starwood into the city when it opens in 2014.
Starwood Hotels & Resorts Worldwide, Inc., and its destination sensation brand, Aloft Hotels, announces the signings of Aloft Munich and Aloft Stuttgart.
A pair of Aloft hotels opening this month will have more in common than bold design and a buzzing social atmosphere; both are conversions of existing hotels, and highlight an exciting new growth channel for Starwood Hotels & Resorts Worldwide, ‘style at a steal’ brand.
Aloft Hotels, the “Style at a Steal” brand by Starwood Hotels & Resorts Worldwide, Inc. announced it has opened its 60th hotel globally with the opening of Aloft Asheville Downtown in Asheville, North Carolina.
Starwood Hotels & Resorts Worldwide, Inc. and its destination sensation brand, Aloft Hotels, announces the signing of Aloft St. Petersburg.
Starwood will debut the Aloft brand in South Korea in late 2014. The hotel, Aloft Suwon, is located in Yeongtong-dong in the heart of historical Suwon, the provincial capital of Gyeonggi-do, South Korea.
Starwood Hotel & Resort’s trendy Aloft brand is making its debut in in South Korea in late 2014. Aloft Suwon, will be the first Aloft hotel in South Korea, adding to the brand’s global expansion plan and growth momentum in Asia Pacific that has been building up in recent years.
Starwood Hotels & Resorts Worldwide, Inc. is bringing style at a steal to India with the opening of its fourth Aloft hotel in India located at Zirakpur, Chandigarh in partnership with Urbanedge Hotels, a special purpose vehicle (SPV) of Auromatrix .
East London’s affordable design hotel Aloft London Excel has launched regular DJ nights hosted by female DJ duo, Alterrego. The ‘Diva DJ’ nights will bring the duo’s signature dance, electro house and commercial sounds to the hotel’s w xyz bar every Friday night from 7pm.
Starwood Hotels & Resorts Worldwide, Inc., along with Silver Hotel Group, today announced the debut of its new destination sensation brand, Aloft Hotels, in the Greater Toronto Area with the opening of Aloft Vaughan Mills.
As demand for “Style at a Steal” brand continues to grow, Starwood to reposition Four Points property in Tucson as Aloft Hotel.
Conversions and adaptive reuse projects enhance Global Growth as Aloft Brand spreads “Style At a Steal” to new markets worldwide