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Hubby eSIM continues its expansion with paxconnect as a new partner

Hubby eSIM continues its expansion with paxconnect as a new partner

Hubby eSIM continues its business expansion with a new partner: paxconnect, the German travel technology platform that serves more than 6,200 travel agencies in Germany, Austria, and Switzerland. Thanks to this partnership, travel agents included in the paxconnect network can now offer Hubby’s connectivity services under their own brand without having to sign its own agreement with the provider of global mobile Internet solutions.

Dida and Petal Ads Join Forces with 7 International Hotels

Dida and Petal Ads Join Forces with 7 International Hotels

In collaboration with Dida, Petal Ads—Huawei’s cutting-edge mobile advertising platform that empowers businesses to engage global audiences through intelligent, targeted campaigns—has signed a Memorandum of Understanding (MoU) at ITB China 2025 with seven international hotel partners, including Amari Bangkok (Thailand), Birkin International Hotel (Malaysia), and IOI Properties Group Hotels (Malaysia), which includes 5 of its hotel properties - Le Meridien Putrajaya Hotel, Putrajaya Marriott Hotel, Moxy Putrajaya, Palm Garden Hotel Putrajaya – a Tribute and Four Points by Sheraton Puchong.

Jet2holidays pioneers new functionality, customers can track their departure transfers in real-time

Jet2holidays pioneers new functionality, customers can track their departure transfers in real-time

Jet2holidays has become the first UK tour operator to enable customers to track their coach transfer to the departure airport in real time, giving customers added assurance which has already seen a significant reduction in call volumes. The brand-new ‘Live Transfer Status’ functionality is rolling out to Jet2holidays customers taking a coach transfer back to their departure airport when returning home from their holidays across all destinations in the Balearics, Canaries, Mainland Spain, Morocco, Turkey and Bulgaria.

Tourism Reimagined: James Liang Highlights Global Innovation Driving the Future of Travel

Tourism Reimagined: James Liang Highlights Global Innovation Driving the Future of Travel

In a dynamic era where travel is being reshaped by technology, culture, and sustainability, James Liang, Co-founder and Chairman of Trip.com Group, outlines how innovation is redefining the global tourism experience. From AI-powered personalisation to sustainable infrastructure and culture-led storytelling, Liang’s vision highlights the sectors and strategies unlocking new growth for destinations worldwide.

BTN Interview: Trip.com Group’s Ambitious Ascent: Andy Washington on Redefining the Future of Travel

BTN Interview: Trip.com Group’s Ambitious Ascent: Andy Washington on Redefining the Future of Travel

In an era defined by transformation, innovation, and rising traveller expectations, Trip.com Group is boldly positioning itself as more than just a global OTA—it’s aiming to become the world’s most trusted digital travel agent. At the heart of this evolution is Andy Washington, Managing Director for EMEA, who sat down with Justin Cooke of Breaking Travel News to discuss the company’s fast-track growth, AI-powered personalisation, sustainability, and content-led engagement strategies. From building trust in new markets to driving triple-digit demand across continents, Washington offers a candid, forward-looking view of how Trip.com is reshaping the travel experience for the modern age.

Accor developing global ecosystem for meetings and events bookings

Accor developing global ecosystem for meetings and events bookings

Accor, a world-leading hospitality group, has announced the development of a new digital meetings & events ecosystem to maximize the ongoing expansion and support of its multi-billion-dollar meetings & events business. The new platform will unite over 5,600 Accor hotels and resorts worldwide, featuring an inventory of 2.5 million sqm of event space and 800,000+ guestrooms – providing an easy, self-serve option for clients to view and book event space, guestrooms, and sales & catering services, while augmenting the continued support of on-site hotel teams. The integration of sales & catering will be a key advantage for meeting planners and business clients, as well as the link to Accor’s loyalty program ALL Accor, for the opportunity to earn and access rewarding membership benefits.

Amadeus and Google Cloud Sign Landmark Partnership to Propel Cloud-Based Operations and AI

Amadeus and Google Cloud Sign Landmark Partnership to Propel Cloud-Based Operations and AI

Amadeus and Google have announced a landmark partnership to deploy Google Cloud's technology, reinforcing Amadeus' commitment to cloud- and AI-based innovation. Under the agreement, Amadeus, one of the global travel IT leaders, will migrate part of its technical platform to Google Cloud, leveraging its open, secure, and reliable infrastructure to enhance operational efficiency and resiliency, while being closer to customers' needs. The partnership will also enable Amadeus to build future innovations and services based on Google Cloud's generative AI technologies and other solutions.

Mirai revolutionises direct booking with its new global booking engine

Mirai revolutionises direct booking with its new global booking engine

Mirai, the hotel tech specialist focused on boosting direct sales, has launched a new global booking engine designed to transform the customer experience and maximise conversion. This innovative solution delivers ultra-fast load times—under 2 seconds even on slow connections—and achieves 56% higher conversion rates for multi-room searches.

Saudi Arabia unveils TOURISE, a new global tourism platform

Saudi Arabia unveils TOURISE, a new global tourism platform

TOURISE is the first global platform designed to unite visionary leaders from both the public and private sectors across the tourism, technology, investment, and sustainability ecosystems. Anchored by a high-level advisory board of global industry figures, TOURISE aims to unlock unprecedented deal flow and high-value investment opportunities poised to reset the tourism landscape. The platform will also feature the TOURISE Awards, a program recognizing best-in-class destinations that deliver purposeful, unforgettable travel experiences aligned with the evolving expectations of today’s travelers. The inaugural, invite-only TOURISE Summit will be held in Riyadh from 11–13 November 2025, serving as the launchpad for a year-round platform that will redefine how the world travels, connects, and grows.

TII expands Falcon series with Arabic and high-performance models

TII expands Falcon series with Arabic and high-performance models

Falcon Arabic: In addition to supporting English and European-origin languages, Falcon now integrates Arabic — significantly expanding its reach and relevance across the Arabic-speaking world. It stands as the region’s best-performing Arabic AI model, tailored for nuanced, culturally aware applications in government, business, and education. Falcon-H1: Designed to deliver top-tier performance with exceptional efficiency, Falcon-H1 redefines the possibilities of AI portability. Outperforming Meta’s LLaMA and Alibaba’s Qwen, this model enables high-quality AI experiences on everyday devices and in resource-limited settings, making cutting-edge capabilities accessible across a wide range of environments.