Virgin America has confirmed it will launch new flights to the Mexican holiday destination of Puerto Vallarta.

Beginning in December, the carrier will fly from San Francisco in an attempt to capture its slice of the burgeoning holiday market in the region.

It will be the third destination in Mexico offered by the carrier.

“We are pleased to offer our new low–fare flights to travellers looking to kick off their vacations to Puerto Vallarta in style,” said Ross Bonanno, vice president of airports and guest services at Virgin America.

Located on the Pacific Coast where the states of Jalisco and Nayarit meet, Puerto Vallarta is one of Mexico’s hottest destinations – with a rich cultural tradition, a historic cobblestone downtown, family–friendly attractions and world–class resorts.

City.Mobi

Also in the United States today, City.Mobi is celebrating the success of its new guide to San Francisco.

City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.

However, each city retains its own mobile identity via a dedicated domain. Already on offer are Brussels.Mobi, Paris.Mobi, Sanfrancisco.Mobi and Sydney.Mobi.

San Francisco.Mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.

Most entries are also linked to websites where users can quickly access more detailed information if needed.

Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.

City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.