The annual International Women in Travel and Tourism Forum (IWTTF) activities will include a fundraising 5K fun run for the first time in 2025.

Organised by social enterprise Women in Travel CIC, IWTTF is recognised as the foremost event for inclusion, diversity and equity in the travel industry and is renowned for its progressive, thought-leading and inspiring content.

The Stride for Inclusion run is the latest addition to the event’s activities, and will give travel industry representatives (and friends and family) the opportunity to run to raise money for Women in Travel’s social impact programmes.

Delegates will be encouraged to join in a fun run in London’s Finsbury Park on Sunday, June 15, a few days before the IWTTF Awards and Forum take place in central London on June 18 and June 19 respectively.

Women in Travel CIC’s mission is to foster inclusion by connecting underserved and diverse female talent to employment and enterprising opportunities in the travel, tourism and hospitality industry.

Its programmes provide mentoring, training, practical skills, confidence building and revenue generation opportunities to the women it supports, many of whom have multiple challenges, whether they are refugees, domestic abuse survivors or long-term unemployed.

Sponsorship money raised will go towards funding Women in Travel’s work.

The fun run has been made possible by the support of Akvile Marozaite, chief executive of the Expedition Cruise Network, who has helped to organise Women in Travel CIC’s presence at the Finsbury Park run and kick-started the sponsorship by donating £30 for the first 30 participants.

Marozaite said: “I’ve been a beneficiary of Women in Travel CIC’s Male Allyship Network, and seen firsthand the value of the programmes it runs.

“The support of Alessandra and my mentor Sam Clark were key in the early days of co-founding my business.

“I hope that many other women, especially those less fortunate than myself, can benefit from Women in Travel’s social impact, and I am delighted to be part of IWTTF again this year.”

More Information

Women in Travel’s fundraising group will be running as part of the wider RunThrough Finsbury Park 5K, 10K and half marathon.

Interested parties should visit the IWTTF Stride for Inclusion page on Goodhub to enter the race via a discounted rate of £23.33.

While the fun run is taking place to coincide as closely as possible with IWTTF, participants do not have to be delegates at the conference.

Entrants will be celebrated as part of the IWTTF Awards on June 18 in London.

Anyone wishing to donate can do so here.