Wyndham Hotel Group has introduced its first Ramada Encore hotel to Busan with the opening of Ramada Encore Busan Haeundae.

While bolstering its portfolio of midscale offerings in south-east Asia, Wyndham Hotel Group is offering business and leisure travellers accommodation in the heart of South Korea’s second largest city.

The newly built 402-room hotel, developed under a franchise agreement with Korea Development Group and managed by Styleloft Global Corporation, is Wyndham Hotel Group’s 28th destination in South Korea.

The latest property follows the openings of Howard Johnson Jeju Seogwipo Harbour, Ramada Jeju City Hall, and Howard Johnson Jeju Hotel Yeondong earlier this year.

Ramada Encore hotels are part of the globally recognised midscale Ramada brand.

With locations throughout Europe, Africa, the Middle East, and Latin America, Ramada Encore hotels offer modern and ergonomically designed accommodations for both leisure and business travellers.

Fast-growing Busan attracted more than ten million domestic visitors and two million international tourists last year, achieving 4.1 trillion won (US$36 billion) in tourism revenue.

“Busan is an emerging destination for MICE travel and visitor numbers are growing thanks to infrastructure efforts like expanding Gimhae International Airport, upgrading retail centres, and redeveloping the Port of Busan,” said Barry Robinson, president, Wyndham Hotel Group South East Asia and Pacific Rim.

Located in Busan’s Haeundae-gu district, Ramada Encore Haeundae is situated opposite Haeundae Station and offers close proximity to the city’s top business and leisure attractions like Haeundae Beach and Busan Exhibition and Convention Centre