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London leads European hotel price market

London leads European hotel price market

New research by HRS has revealed that London is Europe’s most expensive capital to stay in, seeing an increase of more than ten per cent compared to this time last year.

With average room rates in London reaching nearly £130, this places the UK’s capital ahead of Paris and Copenhagen which both have average room rates of £117 per room.

While London also remains the most expensive UK city for its average room rate per night, another capital city, Edinburgh, is the second most expensive in the UK (£97) seeing a significant increase of almost 13 per cent in average room rates against 2013.

Interestingly, the Welsh capital also increased by over 13 per cent.

For those after a bargain, the cheapest room can be found in Liverpool which saw a decrease in room rates of over two per cent compared to quarter two 2013, with average room rates totalling an average of £72 per night.

Overall, UK hotel rates increased in the past year, reflecting growth in the UK economy.

Jon West, managing director of HRS for the UK and Ireland, said: “Thanks to the economic recovery, tourism is picking up again and this is reflected in the price increase of hotel rooms in the capital.”

London, Copenhagen and Paris are the most expensive destinations in Europe
With an increase of more than ten per cent on last year, London has stolen the top spot from Copenhagen which now is on a par with Paris, both averaging €149 per room per night.

After London, the largest increase in room rates was seen in Lisbon (€96), Copenhagen (€149) and Amsterdam (€139), where the room rates increased by 17, 11 and five per cent respectively.

City travellers found the most inexpensive room rates in Warsaw – averaging just €72.

Research also showed that visitors to Budapest, Prague and Berlin can take advantage of moderate room rates and maximise business travel expenditures.

Istanbul, Oslo and Stockholm have seen drops in room rates in the last 12 months, where room rates decreased by an average of 12 per cent.