Kimpton Ashbel New York – Park Avenue opens in Historic Midtown Manhattan Landmark
Kimpton Ashbel New York - Park Avenue, a boutique luxury hotel in Midtown Manhattan and part of IHG Hotels & Resorts’ luxury and lifestyle portfolio, is now open at 70 Park Avenue, welcoming guests to a reimagined Beaux-Arts landmark along one of Manhattan’s most storied avenues. Just steps from Grand Central Terminal and Bryant Park, the hotel brings new life to the historic building originally constructed in 1928 as the Doral Park Avenue Hotel, introducing a residential approach to hospitality inspired by the character and charm of a classic Manhattan townhouse.
The newly opened Park Avenue hotel features 205 guestrooms, including 14 family-friendly connecting rooms, each designed with tailored interiors, soft palettes and generous proportions that create a calm and comfortable place to unwind after a day in the heart of New York City.
Sofia L. Vandaele, Regional Director of Operations for Luxury & Lifestyle New York, IHG Hotels & Resorts said: “Kimpton Ashbel is the kind of hotel that feels like a secret key, a personal enclave for those who know where to look. Our intention is for guests to feel as though they are stepping into the home of a stylish New Yorker. An elegant Manhattan socialite and a warm and inviting host.”
Designed to feel more like a private home than a traditional hotel, the experience replaces a conventional lobby with interconnected residential‑style spaces, including a foyer, living room and family room framed by preserved architectural details that encourage guests to linger, gather or work throughout the day. Oversized wood portals frame original architectural columns and windows, linking each space while preserving the building’s historic character.
Sofia adds: “Kimpton Ashbel is a haven for travelers who view luxury not by extravagance, but by the comfort of belonging, the beauty of serenity and the rare feeling of knowing the city before smartphones. Our location is special, for the city, our guests and Kimpton. It was here that Kimpton was first introduced in New York City. Today, still surrounded by storied museums, libraries and homes, we return to offer a timeless hideaway for work, wandering, connection and all the moments in between. This is a place where guests can unwind with a laptop and coffee, gather with friends, or retreat to their room to relax and recharge.”
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A DASH OF THE UNEXPECTED
Every Kimpton creates sophisticated spaces that spark refreshingly unscripted moments, from the history, creators, locale, community and people, and Kimpton Ashbel New York-Park Avenue is no exception. Since 1928, 70 Park Avenue has offered a unique perspective on New York City, anchoring the hotel within one of Midtown Manhattan’s most storied corridors. Originally built during the Beaux-Arts architectural movement, the hotel showcases a commitment to proportion, grace, craftsmanship and enduring elegance, evident in its limestone façade and soft, natural light throughout the interiors.
As fate would have it, after 22 years, 70 Park Avenue has returned to Kimpton, now transformed with a revived outlook to create authentic community and memorable moments, with a quintessentially Kimpton wink of curiosity around every corner. Warm woods, soft palettes and curated gold accents are layered with playful flushes of color and eclectic artwork through design concepts led by Busta Studio. Furnishings are custom designed for the hotel, combining refined metal accents with organic textures to give each space a distinct sense of character.
Kimpton Ashbel’s beautifully restored original limestone-clad façade anchors the hotel in its architectural past, while the interiors introduce a more intimate and residential flow. Upon entering, the ground floor unfolds a series of residential spaces; a foyer, living room and family room, seamlessly linked by oversized wood portals that incorporate preserved architectural columns, original steps and historic windows – creating a natural transition between past and present.
At the heart of the hotel, Kimpton Ashbel’s living room serves as a welcoming gathering space, a floating open-space banquette, and a library. Just beyond, Park & Bel, the hotel’s café concept, brings the energy of Park Avenue inside, offering a natural extension of the living room where guests can gather, work remotely or recharge throughout the day. A curated art program from Soho Art Gallery brings personality, featuring commissioned original mixed-media art pieces, while a collection of Assouline and Taschen books enriches the space, reinforcing the hotel’s sense of refined residential living.
LOCAL HOT SPOTS
Complementing the Kimpton Ashbel experience is Park & Bel, serving as both a neighborhood café and a social gathering place, positioned to become a go-to spot along Park Avenue where guests can purchase expertly brewed coffee, reconnect with friends, or recharge in a cozy, thoughtfully appointed setting.
The menu transitions from artisanal baked goods, seasonal fruit and hearty sandwiches in the morning to a selection of small plates designed for evening enjoyment, offering a relaxed and social complement to the space during later hours. Additionally, Kimpton Ashbel also offers guests a curated bar cart featuring à la carte premium cocktails, craft beer and fine wine, adding a sense of occasion to every stay.
A COMMUNITY OF CONNECTION
At Kimpton Ashbel New York-Park Avenue, meaningful connection begins with comfort and ease. Every space within the Midtown Manhattan hotel is intentionally designed to invite conversation, curiosity and serendipity, from chance meetings over morning coffee to travelers exchanging recommendations in the living room.
Mornings are energized by the signature Kimpton Kickstart program, featuring coffee and tea in the public space, intended to build a sense of community at the start of the day. In the evenings, the beloved Kimpton Social, the hotel’s nightly hosted social hour, brings guests together over beer and wine in a relaxed and inviting atmosphere. Both the Kimpton Kickstart program and Kimpton Social Hour are complimentary for hotel guests.
Kimpton Ashbel joins Kimpton’s 85 hotels currently welcoming guests worldwide. Among the newest hotels to the portfolio include Kimpton Mirador Pacific Grove Monterey and Kimpton Miralina Resort & Villas. The brand also boasts 67 hotels in its growing pipeline of properties and destinations. For more information or to book a stay at a Kimpton hotel, visit www.kimptonhotels.com or https://www.ihg.com/onerewards/content/us/en/tier-benefits.