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Griffin Technology launches new premium cables

Griffin Technology has released a premium charge/sync cable, coming complete with a lightning connector.

At the heart of the thoughtfully designed mobile cables is the easy-connecting reversible USB that can be plugged in regardless of the orientation.

“Our new premium cable design offers a more enjoyable user experience to the cables we use every day,” explained Rick Kennedy, cables category manager at Griffin.

“From the easy-to-connect reversible USB to the aluminium finishes and the braided jacket, we rethought everything to deliver users an elegant, easy-to-use and more durable charging cable.”

The cable’s reversible USB connector works in any full-sized USB port regardless of how it’s plugged in, making it the easiest-to-connect USB plug ever.

Through brutal bend and environmental testing, the redesigned cable has proven that it’s built for a longer, more reliable life.

The durable braided nylon cable jacket resists kinking and the anodised aluminium housing stabilises and protects the Lightning connector from physical stresses.

Griffin’s new premium cables are available in five feet (£30) or ten feet (£40) in three sleek colours – silver, gold, and space gray – to perfectly coordinate with the new iPhone 6 and iPhone 6 Plus.

More Information

Founded on Paul Griffin’s kitchen table in 1992, Griffin Technology is today one of the world’s foremost creators of accessories for home, mobile, and personal technology.

Griffin products are conceived, designed and developed in-house and continue to push the envelope of the industry they helped create.

Learn more about Griffin’s entire range of ingenious designs on the official website.