Green Globe Certification promotes ADA Fair Trade Hotel Cosmetics, the latest cosmetic series launched by ADA Cosmetics International. It was a logical step for ADA – as the first German manufacturer – to begin producing natural, eco-friendly cosmetics with biodegradable ingredients for the hotel industry. Fair Trade cosmetic products rely on fair trade ingredients and top quality body care.
The Fair Trade line includes shower gel and shampoo that contains raw cane sugar from Mauritius, body lotion and conditioner made with Brazil nut oil from Bolivia, and soap that boasts avocado oil from Kenya. Production of these raw materials is guaranteed to comply with international standards, and the farmers get paid according to fair trade ethical standards. The added value is then used to improve the local infrastructure, education, and health. Therefore, the ADA Fair Trade line is a true alternative for hotels opting for premium quality while operating with economically and socially sustainable methods.
“The test run for our Fair Trade line has been extremely successful,” said Sylvia Jensch, Marketing Director at ADA Cosmetics. “It demonstrates the strong interest of hoteliers to participate in the process of creating sustainable and better living and working conditions in the world. They have recognized that every individual purchase makes a difference. As Europe’s first cosmetics company, ADA is fully committed to this development.”
Fair Trade cosmetics are entirely plant-based and offer fresh and fruity fragrances, energizing the senses. ADA refrained from using coloring agents, parabens, silicone oils, and formaldehyde releasers. All Fair Trade cosmetics are pH-friendly and contain no alcohols or potential skin irritants. Shower gel, body lotion, shampoo, and conditioner are packaged in matt black 30-ml tubes. The convenient screw cap ensures a clean and hygienic use. The 15g soap bars are wrapped in silky black paper. In addition, the liquid soap and hair and body shampoo are available in the elegant “smart-care system” dispensers – in sophisticated black with transparent stripes. The eco-friendly containers are 100% recyclable
Green Globe Certification’s CEO, Guido Bauer, commented: “We happily promote ADA’s new Fair Trade line of hotel cosmetics. Fair trade products are becoming more and more popular, but do not yet have much of a presence in the hotel bathrooms of the world. ADA is the leading producer of hotel cosmetics in Europe, and I am very impressed with their commitment to comply with environmental, economical, and social standards. With the launch of their Fair Trade cosmetic line, ADA sets a new standard for the hotel cosmetic industry.”