Green Globe and Green Key Global launch joint marketing of Apple App
The Green Globe App is the only mobile application for Apple iPads, iPhones, and iPods that allows travelers to instantly search for sustainable resorts, hotels, conference centers, attractions, tour experiences, and wedding options. The Green Globe App delivers photos and descriptions of Green Globe and Green Key certified business, with direct links to booking, views in Google-earth, and YouTube videos. The Green Globe App is downloaded free of charge from the Apple App Store.
Green Globe Certification CEO Guido Bauer said: “We are proud to include Green Key and its global membership in the Green Globe App. This greatly expands the number of accommodation and meeting options across a diverse range of the world’s most sustainable hotel and resorts.”
“I am also very excited about our new marketing agreement with Green Key Global. Both our organizations are committed to expanding marketing efforts that link travelers to sustainable holiday and business travel options,” added Mr. Bauer.
“The opportunity to work with Green Globe is a perfect fit with Green Key’s ongoing mission,” said Tony Pollard, Managing Director of Green Key Global, “This partnership fosters greater consumer education, as well as further encouraging the lodging industry to improve on its sustainable practices. And in a mobile media world, the Green Globe App is the next logical step to connecting the consumer with green lodging options. We’re excited to be working with Green Globe in this respect.”
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