In the recent years, the world has experienced a major shift towards wellness with a deep desire for a healthy lifestyle. In the wake of this global surge, Palm Jumeirah is set to welcome a one-of-a-kind brand: Serenity – The Art Of Well Being, recognized several times as the best spa and wellness centre of Europe.

Fairmont The Palm, one of the pioneering luxury hotels in Dubai, has joined forces with Portugal’s most acclaimed luxury wellness and spa brand Serenity – The Art Of Well Being, who’s recently just celebrated 7 years of exceptional brand achievements within the health and wellbeing market across Portugal. While excellence in services and innovations in holistic and signature treatments, lie behind its best core values, Serenity – The Art Of Well Being at Fairmont The Palm will offer a wide range of treatments, beauty services and massages, bringing the essence of the Portuguese wellness excellence to the city of Dubai.

Since its inauguration in Portugal 7 years ago at Pine Cliffs Resort in Albufeira, Serenity – The Art Of Well Being has experienced significant growth, opening in two other properties (and with more coming soon). With a diverse and varied treatment menu, Serenity offers more than 100 different treatments to its guests. As one of Europe’s best and largest wellness centers, Serenity – The Art Of Well Being promises to provide memorable wellness experiences to residents and travelers with the aim of improving health and wellbeing in its broadest sense. Guests will be able to benefit from different personalised programs ranging from one-day packages, to wellbeing programs ranging to up to 14 days which include detox, weight management, fitness journey and yoga.The menu has been created for those seeking effective holistic, modern and innovative therapies that result in an improved and healthy quality of life. The spa will also include carefully selected skin care brands to provide those who seek us with the widest choice of treatments and home care options, for looking and feeling at their best.

Set to open 01st of March 2024, Serenity – The Art Of Well Being at Fairmont The Palm will provide a transformative experience that will nurture the mind, body and soul to achieve the ultimate state of wellbeing.