eLong Announces Partnership with Expedia
eLong today announced that its English language site, eLong.net
, now provides international hotels, car rentals, activities and vacation package through Expedia’s WWTE(TM) private-label service. Travelers using eLong.net can now take advantage of expanded
options for booking a complete vacation to more than 720 worldwide
destinations.
WWTE is a business unit of Expedia, which is owned by IAC/InterActiveCorp. IAC also owns approximately 52% of the outstanding capital stock of
eLong (on a fully diluted basis), representing approximately 96% of the
total voting power of eLong.
“Our relationship with Expedia continues to grow, and the addition of WWTE
to our English language site further strengthens eLong’s position as a
leader in the Chinese travel market,” said Justin Tang (pictured), chairman,
president and chief executive officer, eLong. “WWTE’s proven technology
and access to compelling travel services supports eLong’s mission of
providing our customers with high- quality products to meet all of their
travel needs.”
The WWTE private-label service enables travel providers to expand the
offerings on their Web sites at a fraction of the time and cost it would
take to build these services internally, all while maintaining the look
and feel of their brand. This relationship strengthens the hotel, car
rental, destination activity and vacation package offerings of
Beijing-based eLong. Through WWTE, customers of eLong’s English language
site benefit from convenient access to the broad range of travel services
offered through Expedia.
“We are excited to build on our investment in eLong by bringing the power
of the Expedia platform to the eLong.net website,” said Barney Harford,
president, Expedia Asia Pacific. “Through this development, customers on
eLong.net can gain access to the breadth and depth of Expedia’s travel
offerings and the power of Expedia’s technology.”
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