In a celebration of British creativity, craftsmanship and style, Brown’s Hotel and Paul Smith announce the Paul Smith Grand Suite, a new three-bedroom residence-style suite launching in July 2026 in the heart of Mayfair.
Bringing together London’s first luxury hotel and one of Britain’s most celebrated designers, the new suite celebrates heritage, individuality and contemporary design through Paul Smith’s Signature Stripes, bold colour palette and playful sophistication.

Expanding upon the much-admired Sir Paul Smith Suite, the Grand Suite reimagines the accommodation as an expansive three-bedroom private residence-style suite, connected by its own dedicated Paul Smith hallway. Created in collaboration with Olga Polizzi, Director of Design at Rocco Forte Hotels, it extends the warmth and character of the original suite across two additional bedrooms, creating a seamless and immersive guest experience.

Throughout the residence, guests will discover Sir Paul Smith’s unmistakable sense of curiosity, colour and individuality. Highlights include curtains lined with the iconic Paul Smith stripes, inspired by tailored suit linings and tied back using genuine Paul Smith ties, alongside rugs from The Rug Company, hand-painted Signature Stripe porcelain lamps by Lyngard, commissioned ceramics by Charlotte Salt and Elaine King, bespoke glassware by Emsie Sharp and Stewart Hearn, and Scottish Harris Tweed fabrics throughout the suite.

The suite also reflects Sir Paul Smith’s renowned ‘magpie’ collecting style, with English antiques, vintage Japanese screen prints, a vintage model yacht refitted with sails made from Paul Smith shirt fabrics, and distinctive bronze banana door handles. Together, these details create a richly layered environment that combines the intimacy of a contemporary Mayfair residence with the refined service and timeless elegance of Brown’s Hotel.
Richard Cooke, Managing Director, Rocco Forte Hotels, United Kingdom & Northern Europe, said:
“Sir Paul Smith is not just an amazing designer – for us at Brown’s he is a dear friend and neighbour. The place is better when Paul is in town with his positive take on life. He has an outlook we can all benefit from.”