They were here, as guests of Tourism Ireland in Sydney and Etihad Airways, to experience at first-hand what Northern Ireland has to offer holidaymakers from ‘down under’.
The travel agents’ itinerary, designed by the Northern Ireland Tourist Board, included a Titanic boat tour, some time to explore the Ulster Museum, a traditional music session in Fibber Magees and a bus tour of the city. The group also spent some time in Londonderry, joining in the recent Hallowe’en festivities, before heading along the Causeway Coastal Route to the Giant’s Causeway and the Carrick-a-Rede rope bridge.
Orla Saul, Tourism Ireland’s manager for Australia and New Zealand, said: “We were delighted to bring these influential travel agents to Northern Ireland. Fact-finding visits like this are extremely important as they help the agents to know exactly what we have to offer potential holidaymakers from Australia and New Zealand; the aim is that when they return home they are familiar with Northern Ireland, and the wonderful tourism product on offer here, and are better equipped to advise their clients on future travel plans and holiday bookings.”
Approximately 1.4 million overseas visitors came to Northern Ireland in 2010, delivering revenue of approximately £210 million.
Also in Ireland today, City.Mobi is celebrating the success of its new guide to Cork.
City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.
Cork.city.mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.
Most entries are also linked to websites where users can quickly access more detailed information if needed.
Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.
City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.