América Móvil to screen Olympics in South America
The International Olympic Committee (IOC) has awarded the rights to América Móvil to broadcast the XXII Olympic Winter Games in Sochi, Russia, in 2014 and the Games of the XXXI Olympiad in Rio de Janeiro, Brazil, in 2016.
IOC president Jacques Rogge said: “In 2016 the Olympic Games in Rio will be a significant moment in Olympic history, and we are very pleased to have reached this important agreement to ensure fans across the continent are able to have the best broadcast experience of the Games.”
América Móvil has acquired broadcast rights on all media platforms across Latin America.
IOC Finance Commission Chairman Richard Carrión, who led the negotiations, added: “We are delighted to have reached this agreement with América Móvil which is a new partner for the IOC.
“They demonstrated a clear passion for the Olympic values and are excited about the Games coming to Latin America in 2016.
“The IOC negotiates broadcast rights on behalf of the Olympic Movement, and we believe this is a great deal for our stakeholders.
“The agreement ensures there will continue to be free Olympic Games television coverage across Latin America, but also allows viewers the choice of following the action on other media platforms as well.”