Adalte, a leader in digital innovation for the distribution of multi-day tours in the travel industry, is proud to announce the appointment of Diego Di Paolo as Head of Sales. Officially introduced during Fitur Madrid, one of the world’s leading tourism tradeshows, Di Paolo’s arrival marks a decisive new chapter in the company’s strategic roadmap.

Diego Di Paolo joins Adalte with a formidable international track record spanning Europe, Africa, Asia, and Latin America. Having held key roles within industry giants such as Francorosso, Alpitour, Globalia, and Ávoris, Di Paolo brings a transversal expertise that bridges Destination Management and high-level commercial negotiation. Complementing his corporate career, his experience as a university lecturer for Master’s and degree courses in tourism marketing allows him to integrate deep strategic foresight with operational excellence. His mission is to project Adalte into a truly global dimension by leveraging his extensive network of international relationships and his proven ability to align institutional and private stakeholders.

Davide Galleri, CEO at Adalte, emphasized that Diego is a cornerstone of the company’s growth strategy. His big-picture thinking and natural aptitude for connecting diverse markets are vital for propelling Adalte toward new commercial frontiers.

This appointment coincides with a major transformation of Adalte’s business model. The company is redefining user interaction by evolving Community.Travel into a unique multi-level marketplace, engineered to mirror the complexity and fluidity of real-world market dynamics within a digital space. This evolution empowers Adalte to deepen its synergy with market-leading tour operators, facilitating a precision-targeted matching of supply and demand that faithfully reflects the physical travel sector. The platform now offers unprecedented versatility, creating new scenarios for Buyer partners who intend to scale and become suppliers via intuitive modules for product upload and third-party service consolidation.

The ultimate objective is to build an environment where technology acts not just as a technical tool, but as a catalyst and facilitator for robust, long-term business partnerships.
A former Destination Manager and a university lecturer in tourism marketing, Diego Di Paolo combines strategic foresight with operational excellence. His vast international network is a strategic asset designed to unlock new development opportunities and foster meaningful dialogue between destinations and global markets.