The Accelya Group, the leader in airline financial and Decision Support solutions, today announced the launch of its new global brand identity. Its new brand identity is called the HUB, and the new tag line “Complexity Simplified” reinforces their value proposition for airline industry.

Commenting on the occasion, Philippe Lesueur, Chairman – Accelya Group, added, “The current challenge of airline industry is to control cost. The new Accelya is geared up to help them overcome this challenge by streamlining financial processes, avoiding revenue leakages and gaining business insights to better manage their business performance.”

Adding to this, Vipul Jain, CEO and Managing Director of Accelya Kale Solutions Limited, said, “The airline financial processes have become very complex due to increasing industry & technology changes and regulatory & financial compliance requirements. With the new Accelya, airlines should expect a stronger business partner with a wide portfolio of solutions that will help them overcome these complexities and make their financial processes more efficient.”

Accelya’s expertise spans across all critical financial processes - BSP Processing, Revenue Accounting, Audit & Revenue Recovery, Card Management, Miscellaneous Billing, F&A Processing and Decision Support & Analytics; and is the world’s largest solutions provider of integrated financial processes to the airline industry. As a strategic partner to IATA, Accelya also provides robust industry solutions including BSP Processing, BSPlink, Neutral Fare Proration (NFP) and Simplified Interline Settlement (SIS).

Accelya partners with over 200 airline customers and generates over $110 million in revenues. With operations spread across 10 countries it employs over 2000 executives worldwide.