The fifth instalment of the popular OurAfrica.Travel digital trade show took place from 5th – 9th February 2024, showcasing 222 exhibitors and facilitating meetings with 479 buyers and 23 media from around the globe. An impressive 8,510 meetings took place on the platform over the five days (nearly 2000 more than the previous year!), with over 10,000 profile views and 44,291 messages were exchanged on the networking chat.