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The new Thalassa sea & spa identity goes online

The new Thalassa sea & spa identity goes online

27 January 2010 Press Release Spa News

A new visual identity, intuitive navigation and a simplified booking interface: the Thalassa.com website reflects the new positioning of the Thalassa sea & spa brand, formerly Accor Thalassa: to offer a “new thalassotherapy experience.”

Disney Announces Name and Launches Web Site for New Family Destination Resort on O’ahu

Disney Announces Name and Launches Web Site for New Family Destination Resort on O’ahu

20 January 2010 Press Release Hotel News

The highly anticipated Disney destination resort currently under construction on the Hawaiian island of O’ahu now has an official name and a dynamic new Web site offering an inside look at the project. The resort’s name - Aulani, a Disney Resort & Spa, Ko Olina, Hawai’i - reflects the company’s deep commitment to celebrating the islands’ rich history and traditions. Plans call for the first phase of the resort to open in fall 2011.

The new Baglioni Hotels Group website is Online

The new Baglioni Hotels Group website is Online

24 December 2009 Press Release Hotel News

The new Baglioni Hotels Group website is online, completely renewed in graphics, contents and services offered to the users. The web-site, aims at strengthening the image of the Baglioni Hotels Group and its leading role in true Italian luxury style, and has been created by Relactions, a web agency specialized in web design and marketing for tourism and hotels.

tripwolf makes Footprint travel guides available online

tripwolf makes Footprint travel guides available online

15 October 2009 Press Release Travel Technology News

Today renowned travel guide publisher Footprint (www.footprintbooks.com) and tripwolf (www.tripwolf.com), one of the world’s leading online travel guides, announce a far-reaching cooperation at the Frankfurt Book Fair. tripwolf will digitise over 60 Footprint guidebooks extracting extensive destination insight and over 150,000 points of interest (incl attractions, sights, hotels and restaurants).

Destinations & the Online Marketing Disconnect

Destinations & the Online Marketing Disconnect

9 October 2009 Focus

I recently conducted a webinar on key distribution trends for 2009-2010 for the Southeast Tourism Society, and organization of more than 900 destination marketing organizations (DMOs), travel suppliers and other companies involved in the marketing and promotion of travel and tourism to the Southeast United States. About 15 minutes into the Webinar, I posed this polling question to attendees: “What percentage of your leisure marketing expenditure is spent for online marketing?” A total of 109 attendees responded. Here are the results: