Naseer Thodi, general manager of Mercure Dubai Barsha Heights, tells Breaking Travel News about the currently ongoing renovations at the property. The largest Mercure-branded hotel in the world, he tells us what it brings to the hospitality market in the Middle East.
AccorHotels announces the launch of Singapore’s newest integrated lifestyle hub with the opening of Novotel Singapore on Stevens and Mercure Singapore on Stevens.
AccorHotels has made two new Mercure signings, the Mercure Warwick Honiley Court (Warwickshire), and the Mercure Walsall Barons Court (West Midlands). Both hotels have been signed under franchise agreements with the Talash Hotels Group.
AccorHotels has announced a new hotel signing in Bridgwater Somerset, increasing its footprint in the south-west of England. The Mercure Bridgwater will provide over 100 rooms, and will open in the autumn 2017. Mercure Bridgwater has signed under a franchise by DC Hotels which has been heavily involved in the transformation Bridgwater has undergone in recent years.
AccorHotels has announced it has entered into a commercial agreement with Amaris Hospitality to manage 11 hotels under Mercure, the leading midscale brand in the UK. The hotels are located in Aberdeen, Bristol, Exeter, Liverpool, Manchester, Newcastle, Daventry, Haydock, St Albans, Brands Hatch and Walton and will complete integration by the end of this year.
Accor has revealed ambitious expansion plans for its midscale Mercure brand, with 53 new hotels planned in 2013 including its first in Turkey and Sweden. The group, which currently includes 732 properties, is targeting 1,000 by 2015.
Mercure London Bridge has opened as the brand’s new UK flagship following an extensive redesign that puts the customer welcome at its heart. The new design focuses on six key areas: a public area that is based on, “La Table d’hôtes” a concept that enables a sense of togetherness, an expected arrival, the feature wall, work space, and free web service with fibre optic wi-fi.
The new Mercure Milton Keynes Abbey Hill - previously Abbey Hill Hotel - has announced its launch following a £1.5 million transformation, and re-branding as a Mercure property. With its new state-of-the-art facilities, stunning décor and fresh concept, the property is set to become one of Milton Keynes’ premier destinations for business, leisure and weddings.
Four British hotels are set to open their doors as part of the Mercure portfolio within the next four months, increasing the brand’s footprint to 75 hotels in the UK. Located in London, Scotland, Milton Keynes and Darlington, the latest franchise agreements will add 394 rooms to the Mercure network and will create over 120 jobs across the regions.
The Accor-owned Mercure hotel brand has confirmed it will accelerate its expansion and the revamping of its hotels with a new global refurbishment program. The chain also plans to reinvigorate its image by continuing to build a strong, attractive and coherent brand for its customers, teams and partners.
Accor has continued to build toward its stated aim of operating 300 hotels in the United Kingdom by 2015 with the signing of a franchise agreement with Jupiter Hotels, the new owners of the former Jarvis hotels. In what is the biggest franchise deal for Accor this year, 24 hotels - or 2,664 rooms - will open under the Mercure hotel brand across the UK, bringing the total number of Mercure hotels in the UK to 68.