Aruba is one of the most tourism dependent nations in the world, with 90 percent of the population working in the industry. In the build-up to Caribbean Marketplace 2011, BTN speaks to James Hepple, President & CEO, Aruba Hotel & Tourism Association.
James Hepple is the new President and CEO of Aruba Hotel & Tourism Association, and one of the most experienced tourism professionals in the Caribbean. BTN met with him before Caribbean Marketplace 2010 to find out his thoughts on tourism in the region for the coming year.
Dr. James Hepple, Tourism Consultant, St. Lucia explains how they are targeting a boost in sales from the German and Austrian markets on the back of a strong Euro and increased interest in the region.