ITB Berlin, which is taking place from 5 to 7 March 2024 on the Berliner Exhibition Grounds, reports excellent bookings for a total of 150,000 square metres, equivalent to over 90 per cent of the display area. At 87 per cent, international participation in the World’s Leading Travel Trade Show is at a record high. The ITB Buyers Circle with 1,300 senior buyers serves as an industry barometer and underlines the global importance of ITB Berlin.

Dusit Hotels and Resorts, the hotel arm of Dusit International, one of Thailand’s leading hotel and property development companies, is poised to make a return to ITB Berlin 5 to 7 March, showcasing an impressive array of new destinations, innovative brands, and the much-anticipated reopening of its iconic flagship Dusit Thani Bangkok hotel – coming this September.

flynas, the Saudi air carrier and the leading low-cost airline in the Middle East and the world, announced its participation in ITB Berlin 2024

Sharjah Airport Authority (SAA) is all set to participate at the ITB Berlin 2024, a global platform that brings together exhibitors, business leaders, and experts from the tourism and travel sector.

A Greek National Tourism Organisation (GNTO) delegation headed by the organisation’s secretary general, Dimitris Fragakis, is to depart for Berlin on Tuesday, March 5 to take part in the tourism exhibition ITB Berlin 2024 (5-7 March).

The global travel industry is undergoing extensive changes. In 2024, the tourism industry’s leading think tank will offer guidance for the tourism of the future in 17 themed tracks and on four stages. Inspiring presentations by Booking, Phocuswright, The Travel Foundation, Hotelplan Group, Breda University of Applied Science, Trigema and many more will offer practical insights into the future of tourism.