Fhs World 2025 News
Five essentials shaping the future of the Middle East’s hospitality sector
The era of scaling hospitality businesses simply by counting rooms is over, according to The Bench, organisers of Future Hospitality Summit, which says that the future of hospitality lies in creating integrated ecosystems, lifestyle platforms and purpose-driven destinations. After nearly 1,600 hospitality leaders from more than 70 countries checked in to Dubai for FHS World 2025, it is clear that a new wave of factors is shaping the future of hospitality in the Middle East – and globally – from the rise of non-hospitality brands in real estate to the critical intersection of Artificial Intelligence.
Accor expands its luxury portfolio in Saudi Arabia with the signing of Sofitel Jabal Omar Makkah
Accor, a global leader in hospitality, has announced the signing of Sofitel Jabal Omar Makkah, a landmark property set to become the largest Sofitel in the world with 1,141 rooms and suites. Scheduled to open in 2026, the hotel will be located within the prestigious Jabal Omar master development, just steps from the Holy Mosque, offering direct pedestrian access for pilgrims and visitors.
Beaufort Global and Fields of Gold launch UAE–China REIT platform
Beaufort Global Partners (BGP) and Fields of Gold Capital & Asset Management (FOG) have signed a Memorandum of Understanding (MOU) to establish a cross-border Pre-REIT and Hospitality and Commercial REIT platform within the Dubai International Financial Centre (DIFC)/Abu Dhabi Global Market (ADGM).
FHS World toasts excellence, innovation and achievement with FHS Awards
FHS World 2025 honoured leading luminaries shaping the future of the Middle East’s hospitality and tourism sector with four FHS Awards to celebrate the best of the best in the industry.
