Emaar Hospitality Group opened Vida Dubai Mall, a vibrant addition to the city’s ever-evolving skyline. Situated in Downtown Dubai, this 195-key property, plus 620 residence units, is ideal for urban explorers, leisure seekers, and business travellers. Boasting direct access to Dubai Mall, one of the world’s largest retail and entertainment hubs, and breathtaking views of Burj Khalifa, this represents a new chapter for the Vida brand in Dubai’s most iconic destination.

Emaar aims to capture key locations within Dubai and the UAE through the expansion of its hospitality brands, including Address and Vida. Its brands are also expanding their footprint across the region, including Bahrain, Egypt, and Saudi Arabia.