Atm 2024 News Page 2
Emirates Inks Strategic Tourism Agreements with Hong Kong, Seychelles and Sri Lanka
Underscoring Emirates’ commitment to boost tourism inflows across its network, the airline has reaffirmed its strategic cooperation with Tourism Seychelles and the Sri Lanka Tourism Promotion Bureau and has forged a new partnership with the Hong Kong Tourism Board. Emirates has pledged its renewed commitment with Tourism Seychelles, supporting the island’s efforts to promoting tourism and trade to the country. The MoU was signed by Ahmed Khoory, Emirates’ SVP Commercial - West Asia & Indian Ocean, and Sherin Francis, Principal Secretary Tourism Department, Tourism Seychelles, in the presence of Nabil Sultan, Emirates’ Executive Vice President, Passenger Sales and Country Management.
Jumeirah Hotels & Resorts rebrands and renames hotels
Jumeirah Hotels & Resorts is being rebranded to Jumeirah. The Dubai-born hospitality brand, which was launched in 1997, has redesigned its logo and renamed some of its hotels. These include the Burj Al Arab Jumeirah, which will now be called Jumeirah Burj Al Arab, while Jumeirah Mina A’Salam has been renamed to Jumeirah Mina Al Salam.