AI In Travel News
Who Owns Travel in 2046? Artificial Intelligence, Trust and Power Redraw the Map
Who will control travel in 2046: AI companies, governments, or the travelers themselves? What will determine value in an AI-driven industry? And will travel remain accessible to all, or become a privilege? These questions were at the heart of the inaugural Leadership Exchange, hosted by Phocuswright, a leading global travel research and events company, and ITB Berlin, on March 3, 2026, at CityCube Berlin.
AI Can Transform Tourism, Ministers Agree at WTM London
Global tourism leaders at the 2024 WTM Ministers’ Summit at WTM London agreed that artificial intelligence (AI) has the potential to revolutionize the tourism sector, enhancing traveler experiences and business processes. The Summit, held on the second day of World Travel Market London, was run in association with the United Nations World Tourism Organization (UN Tourism) and the World Travel & Tourism Council (WTTC). Moderated by BBC News Chief Presenter Geeta Guru Murthy, the Summit focused on AI’s transformative power and the ethical considerations governments face when regulating it.
Young Spanish travelers lead the way in embracing AI for trip planning, says Phocuswright
A new report from Phocuswright, a leading travel industry research authority, reveals a growing trend of travelers adopting generative AI (GenAI) tools for trip planning. Notably, young Spanish travelers stand out as the most comfortable using AI for this purpose, compared to other global markets.