The Jamaica Tourist Board has unveiled ‘Jamaica, Heartbeat of the World’, the new destination brand positioning for the country. The campaign is designed to recognise Jamaica’s out-sized influence on the global community.
Spending by overseas visitors is predicted to reach a record £26.6 billion in 2020, a 6.6 per cent increase on the expected spending in 2019 of £25 billion.
The elite of the travel industry assembled for the World Travel Awards Caribbean Gala Ceremony 2020 to find out who amongst them had been crowned best of the best.
The latest figures indicate that Saint Lucia has surpassed all previous records set with regards to stay-over arrivals. The Caribbean destination recorded 423,736 stay-over visitors last year, the highest figure in the island’s history.
Some 1.5 billion international tourist arrivals were recorded globally by the United Nations World Tourism Organisation in 2019 – a new record. The figure is a four per cent increase on the number from 2018, with similar growth expected in 2020.
Pressing challenges from around the world, including climate change, poverty, inequality and environmental degradation, will be examined by Expo 2020 in Dubai.
The Curaçao Tourist Board will also be using various channels to promote the island as a tourist destination among the team’s millions of supporters.
Speaking on behalf of the government during a press briefing, minister for culture and creative industries, Fortuna Belrose, said that cabinet had ratified the proposal which came out of the Cultural Development Foundation last year.
Japan National Tourism Organisation has announced that more than 31 million overseas travellers visited the country in 2019, marking it an all-time record.
Manchester Airport has revealed its quickest ever transatlantic route will launch later this year. Direct flights to Halifax in Canada will start in June with WestJet, which will start operating from the northern gateway for the first time.
This latest advice highlights that the UK is now on track to enter a transition period at the end of the month meaning that all travel requirements and arrangements will remain the same until at least the end of December.
The Pacific Asia Travel Association has appointed dePaRture Travel & Lifestyle Marketing as its corporate communications and public relations company in the UK.