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World Cup travel demand is shifting fast, and the industry is racing to keep pace

World Cup travel demand is shifting fast, and the industry is racing to keep pace

Recent reporting shows a mixed travel demand picture across host cities: Short‑term rental bookings are rising sharply in several markets, while hotel demand has been softer than expected in some locations. At the same time, new data on US inbound travel highlights political headwinds that are dampening demand from key long‑haul markets. Despite these variations, travel businesses are preparing for a World Cup that will compress movement into narrow operational windows, intensify booking spikes between matches and expose weak points across infrastructure, pricing transparency and digital readiness.

VEO Fitness Partners with StuDIYo Lab to Launch Children’s Woodworking and Design Workshops - Dubai

VEO Fitness Partners with StuDIYo Lab to Launch Children’s Woodworking and Design Workshops - Dubai

Always looking to expand its lifestyle-led offering beyond traditional fitness, VEO Fitness has partnered with StuDIYo Lab to create a new series of children’s woodworking and Design & Technology workshops across its Dubai locations. Encouraging creativity, hands-on learning, and meaningful family experiences, the workshops are an opportunity for parents to enjoy their own wellness routine at VEO while children participate in engaging educational sessions within the same community-focused environment.

FEMALE CHEFS AT SO/ HOTELS – ARTISTS WHO WORK WITH FLAVOUR

FEMALE CHEFS AT SO/ HOTELS – ARTISTS WHO WORK WITH FLAVOUR

SO/ Hotels are renowned worldwide for avant-garde design, distinctive style and culinary experiences. Behind the brand’s various restaurants lies a wealth of talent, including a growing number of female chefs. These women inspire with their expertise, finesse and dedication, and play a key role in shaping SO/’s culinary profile. With innovative and inspiring female chefs around the world, SO/ is not only redefining hospitality but also playing the future of haute cuisine.

United Airlines Announces New Nonstop Service Linking St. Croix, U.S. VI to Newark/New York

United Airlines Announces New Nonstop Service Linking St. Croix, U.S. VI to Newark/New York

United Airlines has announced a new nonstop service between St. Croix, U.S. Virgin Islands (STX) and Newark/New York (EWR), becoming the only airline to offer service to the New York City area from St. Croix. The new route will commence on October 31, 2026 and will operate on Saturdays on a Boeing 737-700 aircraft, featuring 126 seats including 12 in business class.

Nepal Reimagined: The Rise of Meaningful Luxury

Nepal Reimagined: The Rise of Meaningful Luxury

Sherpa Hospitality Group is shaping a new narrative for Nepal — one where travel moves beyond traditional adventure and becomes an encounter rooted in meaning, connection, and transformation. For decades, Nepal has drawn travellers with its towering Himalayan landscapes, spiritual depth, and long-standing tradition of hospitality. Today, however, a quieter shift is underway. The country is increasingly being discovered not only as a destination for exploration but as a place for reflection, where journeys are designed with intention, depth, and a growing emphasis on purpose-led luxury.

Rosamund Pike to Headline Fari Islands Festival 2026

Rosamund Pike to Headline Fari Islands Festival 2026

The Fari Islands Festival returns from 13 to 15 August 2026, bringing together Patina Maldives, Fari Islands and The Ritz Carlton Maldives, Fari Islands for a second edition headlined by Academy Award-nominated actor and humanitarian Rosamund Pike. The programme spans music, wellness, gastronomy, art, and marine conservation across three days and two resorts – moving through a natural daily rhythm from reflective mornings to conversational afternoons, to gatherings in the evenings and performances into the night.

A First for Namibia - Onguma's new Onkolo Soundscapes

A First for Namibia - Onguma's new Onkolo Soundscapes

Onguma Safari Camps in Namibia has just launched Onkolo Soundscapes, a brand new activity on the reserve - and the first experience of its kind in Namibia. Using a network of sensitive microphones discreetly and strategically positioned around Onguma's water-level Onkolo Hide, the system captures and amplifies the living soundscape of the surrounding bushveld far beyond what the human ear alone can detect. The result is an intimate, sensory-first encounter that changes the way guests experience the African bush entirely.

What's on in Madeira and Porto Santo This Summer

What's on in Madeira and Porto Santo This Summer

Beyond its year-round sunshine and dramatic landscapes, Madeira is home to a diverse calendar of events celebrating the culture, traditions and flavours of the archipelago. Here, Visit Madeira highlights five events taking place across Madeira and Porto Santo between June and September.

Rio Takes Centre Stage as Global Aviation Leaders Gather for IATA AGM 2026

Rio Takes Centre Stage as Global Aviation Leaders Gather for IATA AGM 2026

Rio de Janeiro this week welcomes the global aviation industry as host city for the 82nd International Air Transport Association (IATA) Annual General Meeting and World Air Transport Summit, bringing together airline chief executives, government ministers, regulators and industry leaders from around the world. Hosted by LATAM Airlines Group, the event comes at a pivotal moment for aviation. The industry is navigating geopolitical uncertainty, rising fuel costs, supply chain constraints, sustainability challenges and the accelerating impact of artificial intelligence, while continuing to respond to record levels of passenger demand.

Creator-Led Tourism Comes of Age

Creator-Led Tourism Comes of Age

For decades, destination marketing was built around television campaigns, print advertising and carefully crafted promotional films. Today, a new generation of travellers is discovering the world through creators. The recent IShowSpeed Caribbean Tour may prove to be one of the most important tourism marketing case studies of the year.

NEW RESEARCH HIGHLIGHTS GROWING DEMAND FOR ‘OFF-GRID’ TRAVEL

NEW RESEARCH HIGHLIGHTS GROWING DEMAND FOR ‘OFF-GRID’ TRAVEL

New research from Tourism Tasmania reveals a notable shift in British traveller behaviour, with digital fatigue and “always-on” culture increasingly influencing how consumers define and value their holidays. The study, conducted by 3Gem Media Group among 2,000 UK holidaymakers, suggests that traditional holidays are increasingly failing to deliver a true sense of escape, as work, social media and online expectations continue to follow travellers while abroad. As a result, tech-free disconnection is emerging as a key driver of destination and accommodation choice, with implications for travel product development, positioning and pricing.

New BTMI Chairman Peter Harris pledges to make Barbados ‘a Standard’

New BTMI Chairman Peter Harris pledges to make Barbados ‘a Standard’

Businessman Peter Harris expressed humility and gratitude after his appointment as chairman of Barbados Tourism Marketing Inc. (BTMI), succeeding Shelly Williams. Harris said he looks forward to building on her foundation while working closely with Tourism and International Transport Minister Ian Gooding-Edghill and the BTMI team.